Online communities are an incredible resource for millions of people.
We join them to network, to learn new skills, to grow our own brands, to encourage others, to build each other up and form human connections in an increasingly lonely world.
As communities grow larger, they become more valuable, but they also inevitably create barriers to engagement, making it harder for new and established members alike to keep up and stay involved.
Many community managers try to address this problem by adding more motivation to engage, through events, gamification, and other value adds.
Knobi tackled the issue form the other side, by offering tools that reduce friction, making it easier for users to get engaged & connected.